ראובן נרססיאן

25 שנות נסיון
Developed the strategy of attraction of a customer – large network company with the customer base of 2 mln clients, leading to settlement of connection with Chief Executives, who then turned to principal customers, generating 90% of annual income
Developed a strategy of locking of a core audience – parents of preschool children in the city, counting 600 thousands inhabitants. As a result, the company concluded partnership with the preschool administration and 200 nursery schools of the city, gaining access to the core audience – all the parents of preschool children in the city.
Developed original high performance «three departments» system that enables any enterprise to build up the system of customer attraction, sales and resales, with parallel optimization of every business process. As a result, every company that implemented this system, managed to reduce the personnel expenses by more than twofold, preserving current income profits.

Optimized subscription Web Pages up to subscription conversion of 76%
Calculated and performed the mechanism of referral system that increased the number of purchasers of information products in 10 times without any capital investments.
Developed marketing company, directed to amplification of customer base. Result: within 8 weeks the company attracted 1039 new financially reliable customers without any capital investments (new customers made purchases for the sum of $6 000)
Created and implemented the campaign on drafting the leads for further sales of partner’s training, resulting in accumulation of required number of filtered leads within 2 weeks with minimal expenses on attraction.
Arranged a series of marketing activities on sales of information products of a partner, resulting in accumulation of the bank of 250 perspective customers, acquiring order’s package of $14 000
Developed the structure of a 2-weeks release for the core audience of a «Network company director». Upon launching of release 47 directors purchased tickets to the training for the total sum of $26 000
The work engaged: Developing Budgets, Coaching, Supervision, Staffing, Project Management, Management Proficiency, Process Improvement, Tracking Budget Expenses, Self-Development, Planning, Performance Management, Inventory Control, Verbal Communication

• Manage and provide ongoing access to data through dashboards, reports, data pipelines and data analysis
• Analyze and model data to set goals and recommend actions that drive business decisions
• Research new and innovative ways to make a business impact and test hypotheses that could drive business value
• Point data users in the right direction as to what data is available and how to use/interpret the data
• Create in-depth presentations on various topics for senior management
• Make meaningful contributions during team meetings and brainstorming sessions
• Research and implement best practices for data automation and system improvements
• Implement data validation processes to ensure data quality